Design and Desire
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TB21

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    Abstract:

    The machenism and nature of emergence and evolution of the consumer desireare discussed.The person(P)and the environment(E) effects in the Field Theorv described by K. Lewin are important in the research of consumer desire.The necessity of theconsumer des

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Shen Dawei, Li Binbin. Design and Desire[J]. Journal of Food Science and Biotechnology,1995,14(3).

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